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SDG Monitor started from our common interest to help United Nations to reach the Sustainable Development Goals (SDGs) by 2030. Agenda 2030 is a government level contract but companies are in crucial  role realising  it. That is  why we wanted to create a hands-on tool to integrate SDGs into any business  strategy  or sustainability policy and  to help companies measure their sustainability development. 

SDG Monitor is a true creation of Covid -19  Pandemic. We met at the online course 'in' Cambridge, started chatting and got an idea to build a measuring device that uses the SDGs. We have been working together now for over a year but have met face to face only three times.

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Countries and companies have less than eight years to reach the SDGs. In this fast pacing world it may seem a long time, but it is not,  so let's start acting sustainably right now. We have made a commitment  to keep developing SDG Monitor at least until 2030 and  helping all the companies that are joining us with journey to reach their goals. So, no matter how small step you take  towards sustainability just take it, and do it today, for it will most likely grow your business and enhance social wellbeing with less harm to the environment.


One of our first tasks when starting SDG Monitor was to create  our own Agenda 2030 with sustainability action plan and start measuring it. Our sustainability goals are energy efficiency, gender equality and data sharing. We want to grow our business by producing and consuming as little as possible and to have fun while reaching our goals.


SDG Monitor was founded  in  Finland but we like to think of us as citizens of the world. That is why we are contributing to something that is bigger than us. We are proud members of Pledge 1% community and we give back by sharing our knowledge of how to grow your business sustainably. 

Our Story
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Meet Us


SDG Monitor started from a common desire to help companies becoming more sustainable. We believe that providing businesses a tool to measure their sustainable actions, show their impacts and communicate them in a transparent way will make a positive impact.


Johanna Catani

Founder and Advisor on Sustainability Leadership and Communication at SDG Monitor, Activist

'Less is More'

Companies have key role realizing  the Sustainable  Development Goals. I want to  help businesses to grow sustainably.

  • LinkedIn Johanna Catani

Tuuli-Anna Tiuttu

Co-founder & CEO

"Where you focus your energy, you grow"

I believe in the power of small and consistent actions. The actions your company takes today, this week and this month will form the future you wish to see. 

  • LinkedIn Tuuli-Anna Tiuttu
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Vilma Catani

Co-founder & CTO

Businesses of all operations and sizes play an essential role in achieving Agenda 2030.

'This is a team effort, so start your sustainability journey today'.

  • LinkedIn Vilma Catani


Intern, Business Development

My ongoing studies in management, politics and international relations have improved my ability to detect the schisms between society, the market and governance systems upon sustainable development and green transition. I believe the theories constructing economy, labor and firm were meant to not only serve the design but also to fix the issues of society. Therefore, transparent commitment to SDGs and ESGs is crucial for effectively tackling climate change and the dawning ecological collapse.  

  • LinkedIn Deniz Yazici
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Advisory Board

We are happy to have some brilliant minds to challenge us and guide us towards 2030. 

Annika Finer, COO,  Co-Founder Felinna  Capital,  Geneve, Switzerland

Marko  Sjöman, Founder 3StepIT, Helsinki,  Finland

Nina Ehrnrooth, CEO, Partioaitta Oy, Helsinki, Finland

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Mohamed Diaouné

Intern, Business Development

I am always looking for ways to be an actor that will have an impact for a more sustainable world

  • LinkedIn Mohamed Diaouné

Advisory Board

We are happy to have some brilliant minds to challenge us and guide us towards 2030. 

Annika Finer, COO,  Co-Founder Felinna  Capital,  Geneve, Switzerland

Marko  Sjöman, Founder 3StepIT, Helsinki,  Finland

Mikko Mursula, Deputy CEO, Ilmarinen, Investments, Helsinki, Finland

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